Meet your Dream
Marketing Team

Beyond traditional marketing, we’re setting new standards for what your trusted growth partner should be.

Start Your Growth Journey
Our Journey

One Bold Move at a Time.

What started as a lean team with big ideas is now a crew of creatives, analysts, and strategists delivering real results.

  • Incorporation of Welcome Tomorrow in Paris

    Max started Welcome Tomorrow in Paris never imagining it would one day become a pan-African growth engine.

  • We sign our first customer in Nigeria 🇳🇬

    With our first client in the region, we got to work driving performance and building trust in one of Africa’s biggest markets.

  • We sign our first customer in Kenya 🇰🇪

    Signing our first Kenyan partner opened the door to meaningful work with innovative local teams.

  • > 50% of our turnover is from Africa!

    By mid-2022, over half our revenue came from African markets — a milestone that reflects the scale, speed, and power of growth on the continent.

  • 100% of our customers are now in Africa 🌍

    All roads lead to Africa and so did all our clients.
    By April 2023, we made a bold move: shifting our entire customer base to the continent we believe in most. Every strategy, every campaign, every conversation now crafted for Africa, with Africa. No looking back.

  • We are now headquartered in Cape Town, South Africa 🇿🇦

    In July 2023, we moved our HQ to the southern tip of Africa not just for the view (though that helps), but to stay closer to the brands we serve. Cape Town is now where big growth ideas begin.

  • We open our second office in Nairobi, Kenya 🇰🇪

    What do you do when half your clients are in Nairobi? You get an office in Nairobi.
    Our second office opened in June 2024, giving us a strong on-the-ground presence to collaborate better, grow faster, and build with the best in the region.

  • In 2024, we’ve managed $22M of ad spend. Also, 3,350 candidates applied to join us. 🤯

    In 2024, we helped our clients scale with over $22 million in ad spend across Africa and beyond.
    And while we were busy launching campaigns, 3,350 brilliant humans applied to join the team.
    Apparently, people like what we’re building. 😮‍💨

  • We become a Google Premier Partner and a Meta Badged Partner.

    We’re proud to be among the fastest growing marketing partners in Africa!

  • To be Continued…

  • 2021

  • January 2022

  • May 2022

  • July 2022

  • April 2023

  • July 2023

  • June 2024

  • December 2024

  • February 2025

Bridging Tomorrow’s Technology with Africa’s Potential

Our mission is clear
To localise advanced growth marketing techniques for emerging markets – starting with Africa.

We Walk The Walk, Our
Numbers Do The Talking

$
0
M+

ad budget managed in 2024

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of clients came through referrals

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client retention rate

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years of trackable impact

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WT experts around the globe

Our Values

The Principles That
Drive Us Forward

We Build
Tomorrow Today

We don’t wait for what’s next. We create it fast, bold, and ahead of the curve.

We Build
Together

We co-create, stay accountable, and grow with you. That’s how we define success.

We Honour
Our Differences

Diversity is our strength. We bring together different backgrounds, ideas and ways of thinking.

We Elevate
The Blueprint

We think boldly, share openly, and raise the bar together every time.

The Experts Behind
Your Growth Success

A collective of diverse talents united by one mission: redefining growth in Africa.

Maxime

Founder & CEO

Leads with instinct, scales with insight.

Brian

Head of Growth

Lives in dashboards, dreams in CAC.

Izak

Creative Strategist

Finds the insight behind the insight.

Jandre

Paid Media Manager

His A/B tests have A/B tests.

Nick

Data Analyst

Optimises everything. Even his playlists.

Elphas

Creative Strategist

Thinks outside the box. Then redesigns the box

Wambui

Paid Media Manager

Knows what clicks before you do.

Joy Badaaftu

Joy

Brand Manager

Brand voice architect.Drops gems on LinkedIn and Substack.

Eden

Creator Manager

Plays matchmaker between brands and creators

Austin

Creative Designer

The reason your ad stopped the scroll.

Happiness

Paid Media Manager

Name checks out. So do the ROAS reports.

JC

Mobile Growth Expert

If your app’s not growing, JC hasn’t touched it yet.

Canberk

SEO Expert

Ranks. Ranks. Ranks. Then ranks some more.

Vladimir

Data Analyst

Finds growth signals in the noise.

Lorenzo

Mobile Growth Expert

App growth isn’t luck. It’s Lorenzo.

Andrea

Paid Media Manager

The secret weapon for shrinking your cost per acquisition.

Cosmas

SEO Manager

The first page is their happy place. They know how to get you there.

Gavin

Junior Measurement Analyst

Learning the formula for success. (Literally.)

Ochuko

Business Development Lead

Building bridges between possibility and partnership.

Are you the missing
piece to our team?

Join Us

Ready to Grow with Africa’s
Leading Digital Experts?

Let’s create tomorrow’s success stories, together.
Whether you’re ready to transform your marketing or join the team, we want to hear from you.

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